Only 1 In 20 People Will Recognize These Brands And Logos
- by Brittany Brown
- – on
- in Lifestyle
Logotype comes from the Greek language, but is often just shortened to logo. A logo is a picture or mark that is used to recognize a brand. Anything can have a logo, and these brands range from fast food companies to luxury goods.
Logos help us identify things. For example, a person who doesn't know a lot about cars can easily know the difference between a Toyota and Tesla just by the logo on the vehicle. We know these logos though car commercials or other kinds of advertising.
Speaking of advertising, logos are a great way to do so. A logo creates something easily recognizable that becomes a representation of goods or services. With companies as big as McDonald's, a singular golden arch on a billboard will make you think of a Happy Meal or Big Mac while driving. This may encourage you to want to stop there for lunch. Thus creates success with minimal effort.
Logos may also make us feel important. A luxury purse doesn't need a logo to function. Maybe we purchase Gucci bags for the quality Italian leather, but it also might because having a Gucci bag or belt means something - it's a status symbol.
With so many logos in our lives, it might be impossible to name them all. Only 1 in 20 people will recognize these brands and logos.
What is this logo?
This company is most famous for sportswear, shoes, and equipment. It is the number one apparel supplier in the world, and is headquartered in Portland, Oregon. This company was founded by Bill Bowerman and Phil Knight as Blue Ribbon Sports in 1964. The company became the name we know today in 1971. It is named after a Greek goddess. The company was first a distributor for a type of Japanese shoes, and sold 1,300 pairs in the first year. This company caters to a wide range of sports.
What is this logo?
This logo comes from a German athletic company. It's the largest manufacturer of sportswear in Europe and second largest in the United States. Adolf "Adi" Dassler started the company in his mother's home with his brother. The two created Dassler Brothers Shoe Factory in 1924. Dassler created shoes with spikes on the bottom for athletic use. Metal spikes were initially used, and were also created with canvas and rubber. The spikes helped performance in running sports. This company was named what we know it today in 1949.
What is this logo?
This company is a technology giant that dominates the smartphone market. They also sell laptops, desktop computers, tablets, and smart watches. The company was founded in 1976 by Steve Wozniak, Steve Jobs, and Ronald Wayne. Wozniak created a personal computer. Before this, computers were large machines used by 'business' only. With the success of this personal computer, the company rose up and continued to create personal technology products. These computers, however, were more expensive than the competition and this company started losing business until some changes were made.
What is this logo?
This technology company, that is parented by Apple Inc. was founded by Dr. Dre and Jimmy Iovine. Dr. Dre is a rapper and music producer and Iovine is the co-founder of Interscope Records. The main products from this line are sound devices such as headphones and speakers. The founders were disappointed by the quality of sound that came from normal earbuds, such as the ones sold by Apple. Dr. Dre called it insulting to listen to his music in such a low quality form.
What is this logo?
This technology company provides free services on the internet such as a search engine, file storage, and hardware. It was founded in 1998 by two Ph.D. students at Stanford University, Larry Page and Sergey Brin. It started out just as a research project, a search engine. Their product was different than search engines of the time because of an analytic system. It was first called "BackRub" because of the analytic system that ranked backlinks on a page to determine the importance of the website and the position on the search page.
What is this logo?
This company is a financial service provider that is based in the United States, but is used all over the world. The service this company provides is to process payments between customers and sellers. This is done by credit unions though bank issued credit or debit cards. In 1966, a group of banks in California created "The Interbank Card" which started it all. This is one of the most popular types of credit or debit cards that banks will use to service their customers.
What is this logo?
This logo belongs to the luxury car company that was founded in Stuttgart, Germany in 1931. The car types you will see from this company are sedans, SUVs, and sports cars, and it is owned by Volkswagen. The name of the company comes from the last name of the founder. The company didn't manufacture cars until the German government asked the founder to create a car for civilians. This later become the Volkswagen Beetle, and later cars with this logo stem from the Beetle.
What is this logo?
This logo comes from a Japanese car manufacturer that was founded in 1937 by Kiichiro Toyoda. Toyoda created an automatic Loom in 1924, but cars weren't created until 1933. Three years later is when the first passenger car from this company was created. This car, the Model AA was less expensive than its competition. A year later, the company rebranded itself to focus on making cars and to avoid being associated with the literal translation of the founder's last name, which is "fertile rice paddies".
What is this logo?
This jumping cat logo comes from a German company that designs and creates athletic wear. The most popular items from this company are shoes. It is the third largest sportswear manufacturer in the world, and founded by two brothers who are also behind the most successful athletic wear brand in Europe. The brothers decided to split into two companies, but they are still both German based. This entity was created in 1948 under the Dassler Brothers Shoe Factory in Herzogenaurach, a small town.
What is this logo?
This logo is from a French fashion line that was founded in 1909 by a woman named Gabrielle. Her last name would become the company name, and her nickname became iconic. The fashion designer created her fashion house to cater to women in the 19th-century. Her designs were elegant, but different than the then current silhouettes. The most famous kinds of pieces from this fashion line are the "little black dress" and suits for women. This company would later come out with perfume and makeup.
What is this logo?
Some people may get mad if this is the only dark cola product available at a restaurant. This carbonated drink was created by Caleb Bradham in 1893 and was called "Brad's Drink". The soda would later be named to what we know it as today in 1961 after another name change in 1896. The soda was developed in North Carolina and Bradham sold his drink at a drugstore. He wanted to created a drink people would enjoy while having some benefits.
What is this logo?
Although this logo has gone through some minor changes, it still remains as a segmented square. This logo belongs to a technology company that was founded in the United States. It provides computer software that is developed, licensed, and supported though the company, as well as computers. One of the most popular products is a suite of products that can be used to create documents, spreadsheets, and other products. Even Apple owners will download this suite over the provided software.
What is this logo?
This logo belongs to a fast food chain that specializes in fried chicken. The cartoon mascot of the company is inspired by the founder, Harland Sanders. Sanders took the recipes he learned from his mother and created a restaurant of southern food staples. He believed in a quality frying of the chicken, and refused to deep fry the meat. With the "original recipe" of 11 herbs and spices, Sanders began pressure frying the chicken, which is how we eat it today.
What is this logo?
This image is one of the most famous logos, when it comes to superheroes. This hero appears in DC Comics, a comic book publisher based in the United States. This hero first appeared in the DC Universe in 1939 in Detective Comics #27. There is actually nothing super about this superhero. Bruce Wayne, his alter ego, is just wealthy and was able to come up with tools that help him protect the city of Gotham. Wayne was left an inheritance from his parents.
What is this logo?
This logo comes from a Seattle, Washington based coffee shop that is now famous for espresso drinks and frozen blended drinks. The logo we know today comes from one that is more obviously a mermaid, but when the brand became more popular, they simplified it to be more...family-friendly. Now it's hard to go to any major city in the United States without finding one of these chain coffee stores. Along with coffee, this restaurant serves baked goods and lunch items.
What is this logo?
Although this company has recently dropped part of its name to cater to a more coffee focused demographic, we'll still refer to the full name. This fast food restaurant was founded on the East Coast of the United States in 1950. These restaurants are especially prevalent in states like Massachusetts and Maryland, but are all over the world. The chain specializes in coffee and breakfast food such as bagels, donuts, and egg sandwiches. The first restaurant opened in Quincy, Massachusetts and was called Open Kettle.
What is this logo?
These golden double arches are the logo behind the most famous fast food restaurant int the world. The restaurant was founded in 1940 by two brothers in San Bernardino, California, which started out as a hamburger stand. The logo we know today was introduced in 1953. In 1955, the restaurant chain was turned into a franchise which would become the most popular fast food chain in the world. Visit this restaurant if you're in the mood for a hamburger, french fries, and a soft drink.
What is this logo?
This logo comes from another German car company. This automotive brand was founded in 1926 by Karl Benz and Gottlieb Daimler. Karl Benz created the first petrol powered car which was patented in 1886. The first car from this brand was sold in 1901 by Daimler Motors Corporation. The name of this company comes from the daughter of Emil Jellinek, an Austrian entrepreneur who created the trademark for this brand. The slogan for this car company is "the best or nothing".
What is this logo?
If you want to collect images or webpages on the internet and save them in specific categories to come back to later, then this app is for you. This idea started in 2009 and a year later, already had a beta site. The CEO, Ben Silbermann calls the company, a "catalog of ideas". It is a social media website where brands use it for marketing, but its intended use is inspiration. This was one of the fastest growing websites and surpassed 10 million unique visitors in 2012.
What is this logo?
In 2005, a website was founded to give people a platform to share ideas though video. The site came from the minds of three former PayPal employees and is now owned by Google. People can upload, share, and view with content. It started out as only user-generated videos, but went on to become a marketing tool and resource for video hosting. A new kind of internet celebrity emerged from YouTube where people follow the daily blogs of their favorite content creators.
What is this logo?
This logo comes from an international organization that aims for wilderness preservation and reducing the human affect on animals. This organization is non-government, but receives funding from government sources, individuals, and corporations. This organization focuses on the oceans, forests, freshwater, wildlife, climate, and food, and and wishes to build a sustainable future. Fairfield Osborn founded The Conservation Foundation in 1948 in an effort to help protect the earth's natural resources. This organization would later become what we know it as today with the help of Prince Bernhard of Lippe-Biesterfeld in 1961.
What is this logo?
This company based in the United States produces specialty cars, batteries, and solar panels. Martin Eberhard and Marc Tarpenning founded the company in 2003. Elon Musk, founder of Space-X, was one of the initial investors in this company and become the CEO in 2008. He recently has gotten in trouble in regards to his behavior on a podcast in 2018. This company makes electric cars. The most popular model is the Model S car. The cars are powered with special 480-volt chargers.
What is this logo?
This logo belongs to a fast-food chain, similar to that of McDonald's, that serves burgers, fries, and chicken nuggets. However, what makes this fast food chain different is that it prides itself on a "fresh never frozen" mentality. When this fast food restaurant opened in 1969 in Columbus, OH, customers noticed the quality difference right away. You can also get chili or a baked potato at this restaurant. They are famous for a frozen dairy dessert called a Frosty, which comes in vanilla or chocolate.
What is this logo?
Famous for animated children's movies such as The Little Mermaid and The Lion King, this logo comes from a large studio based company. Another famous logo or symbol of this company, is a cartoon mouse named Mickey. The company was founded in 1923 by two brothers named Walt and Roy. Their last name is the name of the company. Now, this company has one of the most famous movie studios and produces both animated and life action content on the big screen and on television.
What is this logo?
Unlike many of our logos, this one comes from a movie. This film was released in 1984 and stars Bill Murray, Dan Aykroyd, Harold Ramis, Rick Moranis, and Sigourney Weaver. Ramis, Aykroyd, and Murray provide ghost catching services in New York City. They were scientists that were let go at the prestigious Columbia University. They then created equipment that can capture lost souls. They operate their business in an old firehouse. The ghost hunters are controversial, but end up saving New York City.
What is this logo?
Like our last logo, this comes from a unique category. Many bands have logos or icons, but this is one of the most famous rock bands in the world. This English rock band has been rock and rolling since 1962 and are still touring today. Mick Jagger, the front man, is the most recognizable, and longest, band members. The band become popular in the United States during the rebellion of the 1960s. Their 50th anniversary was in 2012.
What is this logo?
This sportswear company based in the United States was founded in 1996 by Kevin Plank. The company makes footwear, sports, and casual wear. Kevin Plank was captain of the football team at the University of Maryland. At 23 years old, he was creating products out of his grandmother's basement, and selling them out of the trunk of his car. He was inspired by the problem of wearing T-shirts under football jerseys, so he created a shirt similar to that of a compression short.
What is this logo?
This fashion brand was created in Florence, Italy in 1921 and is now one of the most recognizable high fashion brands. The founder was an immigrant that found work in hotels in France and England. He was inspired by the high end luggage patrons would carry. He returned to Italy and started a shop in 1920 that sold classic leather goods. With the help of his children, the founder of this company expanded to other parts of Italy to sell their goods.
What is this logo?
This chain restaurant started as a family business in New England. The fast food chain sells sandwiches, salads, and other food that aims to be a more healthy choice than its competitors. The chain restaurant become one of the fastest growing chains in the world and it all came from $1000 that Fred DeLuca borrowed from his friend to create "Pete's Super Submarines". In 1968, this sandwich restaurant became what we know it as today. The slogan is "Eat Fresh".
What is this logo?
This little bird changed how we share and tell stories online. The platform only allows users to post in short bursts that were at first limited to 140 characters. Recently, the characters allowed have doubled. The idea for this website came from the idea of communicating with others via SMS messaging in a group. Jack Dorsey, one of the original founders, is the CEO of the website. He also was a part of Square Inc., a online payment app similar to Venmo.
What is this logo?
This sub brand by Nike distributes basketball shoes and sports apparel. The first shoes for this brand were created for a professional basketball player, and were later available for the public to purchase. These shoes were designed by Peter C. Moore in 1984. After the success of the first pair of shoes, in the 1986, a second pair was designed and sold. The logo features a silhouette of the basketball player, and is called the "jumpman". The athlete played 15 seasons in the NBA.
What is this logo?
Founded in New York City, this fashion brand creates high-end leather goods and accessories. It started out as a small, family store in Manhattan, which was founded in 1941. There were six employees that worked with the leather, and they made wallets. Mile and Lillian Cahn had a handbag manufacturing business got involved in 1946 and by 1961, bought the company. Today, this brand continues to make leather goods, but also sells apparel, fragrance, jewelry, men's wear, eye glasses, and shoes.
What is this logo?
This company is named after the the founder, who was born Ralph Lifshitz. He goes by a different last name professionally. The brand creates apparel, home goods, accessories, and beauty products. There are many brands within the company which are mostly rearrangement of the parent company's title. The company started in 1967 with a focus on men's ties. Lifshitz convinced his employer to create a fashion line of menswear inspired by athletics. Bloomingdale's was the first to sell the ties and the rest is history.
What is this logo?
This logo represents a television network that operates out of 30 Rockefeller Plaza in New York City. This network has been producing radio programs since 1926 and television programs in 1939. The company is now owned by telecommunications conglomerate, Comcast. The logo was created in 1959 to represent the company's success in color broadcasting on television. The logo is in the shape of a peacock and is sometimes called the "Peacock Network". The show 30 Rock was inspired by Tina Fey's experiences working for the broadcast company.
What is this logo?
This logo comes from an operating system used on mobile devices. The system was developed by Google and inspired by a Linux software designed for smartphones. The idea for this system was originally for digital cameras and that was the idea that was to be pitched. In 2005, Google bought the rights and developed it for smartphone devices. This system is constantly compared and contrasted to that of Apple's system for mobile devices. Phones with this non-Apple system are usually referred to as this.